Ecommerce SEO That Grows Revenue
Your store deserves to rank for every product you sell. We build ecommerce SEO strategies that increase organic traffic and turn browsers into buyers — without paying for every click.
of ecommerce traffic comes from organic search
of online shoppers begin their purchase journey with a search
higher conversion rate for organic vs paid ecommerce traffic
average time to meaningful ranking improvements
What Is Ecommerce SEO Services?
Ecommerce SEO is the specialised practice of optimising online stores to rank for product and category searches. It goes far beyond basic SEO — covering technical architecture, product page content, category hierarchy, schema markup, internal linking, and content strategy — all working together to get your products found and your revenue growing.
For online stores, organic search is consistently the highest-ROI marketing channel available — when it’s done right. Unlike paid shopping ads, where your visibility ends the moment your budget pauses, organic rankings keep driving revenue 24/7 and compound over time.
The challenge is that ecommerce SEO is genuinely complex. Large product catalogues create duplicate content issues. Faceted navigation confuses crawlers. Thin product descriptions prevent rankings. And most stores are built by developers who are excellent at ecommerce functionality but have limited understanding of SEO architecture. The result is a site that works perfectly as an ecommerce store but barely exists in Google’s eyes.
The most common ecommerce SEO mistakes we fix
Crawl budget waste. Most large stores have Google crawling thousands of paginated, filtered, and duplicate pages instead of the valuable product and category pages that actually need to rank. We fix this first.
Thin product content. Manufacturer descriptions duplicated across dozens of stores with identical content signal zero value to Google. We build optimised, unique product content that actually earns rankings.
Ignored category pages. Category pages often have higher commercial intent and higher search volume than individual products — yet most stores treat them as pure navigation. We treat them as your most important SEO assets.
Why Invest in Ecommerce SEO Services?
Product & Category Rankings
Get your individual products and category pages ranking for the high-intent keywords that signal buying intent — capturing shoppers at the bottom of the funnel.
Scalable Store Architecture
Structure your store so search engines can efficiently crawl, index, and rank every product — even as your catalogue grows to thousands of SKUs.
Revenue Without Ad Spend
Organic traffic doesn't stop when you pause a budget. Build a compounding channel that generates revenue whether or not you're running paid campaigns.
What's Included
Everything you need — managed end-to-end by our team.
Our Process
How we deliver results, step by step.
Technical Audit
Identify crawl inefficiencies, duplicate content issues, thin product pages, site speed problems, and the structural issues that are limiting your rankings right now.
Keyword Architecture
Map keywords to categories, subcategories, and individual products — creating a hierarchy that maximises organic coverage for your entire catalogue.
On-Page Optimisation
Optimise product titles, descriptions, images, and schema markup for both search engine visibility and conversion rate — they work together, not in opposition.
Authority & Content
Build domain authority through targeted link acquisition and create high-value content (buying guides, comparisons) that ranks for research-stage keywords and drives organic revenue.
What Our Clients Say
"We were worried about losing traffic in the migration. Instead, we nearly tripled it. Verticality made the whole process seamless."
Client
Marketing Lead, EarthEasy
"Category-level SEO done right. We went from page 3 to page 1 for our best-converting product lines."
Client
eCommerce Manager, Online Retail Brand
"Organic revenue is up 180% year over year. The ROI on ecommerce SEO has been our highest-performing channel."
Client
Founder, eCommerce Store
Related Services
Link Building Services
Backlinks from quality sites are still the #1 ranking factor. We build links that Google trusts — the kind your competitors can't easily replicate.
SEO Services
Stop chasing vanity metrics. Our SEO strategies are built to fill your pipeline with qualified leads — not just traffic.
Website Development
Your website is your most important sales asset. We build sites that are fast, beautiful, and engineered to turn visitors into customers — from day one.
Frequently Asked Questions
What ecommerce platforms do you work with?
We have deep expertise with Shopify, WooCommerce, BigCommerce, and custom-built stores. The majority of our ecommerce clients are on Shopify. We know the platform-specific SEO challenges inside out.
How do you handle duplicate content on large catalogues?
Faceted navigation, size/colour variants, and similar products create significant duplicate content issues in most stores. We address these with canonical tags, crawl directives, URL parameter handling, and strategic content differentiation.
How long before I see organic revenue growth?
Ecommerce SEO typically shows meaningful traction in 3–6 months. Larger stores with more category pages tend to see results sooner. We set specific milestones from the start so you know what to expect and when.
Can ecommerce SEO work alongside paid shopping ads?
Absolutely — and the two channels complement each other well. Paid Shopping captures immediate demand; ecommerce SEO builds a compounding organic channel. Many of our best-performing clients run both simultaneously.
Do you optimise for product schema and rich results?
Yes — product schema (price, availability, ratings) is a core part of our optimisation. Rich results in Google Shopping and organic search significantly increase click-through rates for product pages.
What about international stores or multiple currencies?
We have experience with international ecommerce SEO including hreflang implementation, multi-currency store architecture, and geo-targeted content strategies for stores serving multiple markets.
Ready to Get Started?
Get a free Ecommerce SEO Services proposal for your business — no obligation.
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