Google Ads That Fill Your Pipeline
Want leads you can set your watch to? Google Ads, managed right, is the most reliable way to generate qualified pipeline on demand — from day one.
average return for every $1 spent on Google Ads
of high-intent searches result in a paid ad click
ROI that well-managed Google Ads campaigns deliver on average
of people actively searching convert on the same day
What Is Google Ads Management?
Google Ads puts your business at the exact top of search results for the terms your ideal customers are actively searching. Unlike SEO — which takes months — results are immediate. The moment your campaign goes live, you can start generating calls, form fills, and revenue. The challenge is managing it without wasting budget.
Google processes over 8.5 billion searches every day. The businesses appearing at the top of those results — in the paid positions — are capturing enormous intent at the exact moment it’s highest. Done right, Google Ads is the most efficient demand-capture channel in digital marketing.
Done wrong, it’s a way to burn through budget fast with nothing to show for it. Poor keyword targeting, generic ad copy, missing conversion tracking, and no negative keyword strategy are the most common reasons campaigns fail — and most underperforming accounts have all four problems at once.
What separates a profitable campaign from a money pit?
Keyword intent alignment. Not all keywords are equal. We target terms with clear commercial intent — people ready to act, not just browse. We also build aggressive negative keyword lists to prevent your ads from showing on irrelevant searches that drain budget.
Ad copy that earns the click. Your ad needs to win in a competitive auction, set accurate expectations for your landing page, and attract the right kind of click. We write and test multiple variations systematically.
Tracking everything. If you can’t measure it, you can’t improve it. We implement proper conversion tracking before spending a dollar so every lead and sale is attributed correctly to the campaigns driving it.
Why Invest in Google Ads Management?
Leads from Day One
Unlike SEO, Google Ads delivers traffic the moment your campaign goes live. Ideal for new businesses, product launches, or whenever you need pipeline fast.
Laser-Precise Targeting
Show your ads only to people actively searching for exactly what you offer, in the precise locations you serve — and nowhere else.
Full Transparency & Ownership
You own your ad account. Every dollar spent is tracked and tied to real outcomes. When you work with us, nothing is hidden — you see everything we do.
What's Included
Everything you need — managed end-to-end by our team.
Our Process
How we deliver results, step by step.
Account Audit or Setup
We audit your existing account to find budget waste and missed opportunities — or build a new account from scratch with the right structure from day one.
Campaign Strategy
Full keyword research, audience targeting, bidding strategy, and campaign structure — a detailed plan reviewed with you before we spend a single dollar.
Ad Creation & Launch
Compelling ad copy, headlines, and extensions designed to win the click and set the right expectations for your landing page.
Ongoing Optimisation
Weekly bid adjustments, search term analysis, A/B testing, and continuous refinement to drive down cost-per-lead and improve ROAS month over month.
What Our Clients Say
"Our cost per lead dropped 40% while quality improved. Verticality restructured our campaigns completely."
Client
Head of Growth, B2B SaaS
"We were burning budget before. Now every dollar is tracked to a real outcome. Best paid media team we've worked with."
Client
Marketing Director, SaaS Platform
"Within 60 days our Google Ads ROI jumped to levels we'd never seen before. The account rebuild was worth every penny."
Client
CEO, Healthcare Company
Related Services
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Facebook & Meta Ads
3 billion people use Meta's platforms every month. With the right creative and targeting strategy, your next customer is already scrolling — we make sure they stop for you.
SEO Services
Stop chasing vanity metrics. Our SEO strategies are built to fill your pipeline with qualified leads — not just traffic.
Frequently Asked Questions
How much should I spend on Google Ads?
Budget depends on your industry, competition, and goals. We'll recommend a starting budget based on your specific market, then help you scale confidently as we identify what delivers the best returns.
Do I own my Google Ads account?
Always. Your account is yours, period. All the campaign history, conversion data, and optimisation work stays with you if you ever decide to leave. This is non-negotiable for us.
How soon will I see results?
Most campaigns generate their first leads within the first 2 weeks. The first month is a learning period as the algorithm gathers data; performance typically improves significantly in months 2 and 3.
What's your management fee structure?
We charge a flat monthly management fee rather than a percentage of ad spend — which means our incentive is your performance, not your budget size. We'll discuss exact pricing on your proposal call.
Can you fix an underperforming campaign I'm already running?
Yes — campaign rescues are a significant part of our work. Most campaigns we inherit have significant budget waste from poor keyword targeting, weak ad copy, or missing conversion tracking. We'll audit yours first and show you exactly what's wrong before we commit to anything.
Do you manage Google Shopping and YouTube ads too?
Yes. We manage Search, Display, Shopping, Performance Max, and YouTube campaigns depending on what's right for your goals.
Ready to Get Started?
Get a free Google Ads Management proposal for your business — no obligation.
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