Email: Your Highest ROI Channel
Email should be your most profitable marketing channel. We build the automations and campaigns that turn subscribers into customers — and customers into advocates who buy again and again.
average return for every $1 invested in email marketing
daily email users worldwide — more than any social platform
higher transaction rate for segmented vs broadcast email
of email users check their inbox daily
What Is Email Marketing & Automation?
Email marketing combines broadcast campaigns with intelligent automated sequences to nurture prospects, convert leads, and retain customers. When built and managed properly, it delivers the highest ROI of any marketing channel — averaging $36 in return for every $1 spent — because you own the audience and every message reaches someone who already raised their hand.
Email is the only marketing channel where you have complete control over your audience. Social platforms can throttle your reach overnight. Ad costs can double in a quarter. SEO rankings fluctuate with algorithm updates. But your email list? That’s yours — a direct line to everyone who has raised their hand and said they want to hear from you.
Most businesses are dramatically underleveraging their email list. They send the occasional promotional blast, get mediocre open rates, and conclude that email “doesn’t really work” for them. What they’re missing is the infrastructure: the welcome sequences that convert new subscribers at 3–5x the rate of cold traffic, the nurture flows that keep leads warm until they’re ready to buy, and the re-engagement campaigns that recapture customers before they churn.
The difference between email blasts and email strategy
Automation. The most valuable email work happens automatically — the sequences that fire when someone signs up, downloads something, abandons a cart, or hasn’t purchased in 90 days. Once built, these work for you around the clock. We build these first.
Segmentation. Sending the same email to your entire list is why most email programmes underperform. The right message for a new subscriber is completely different from the right message for a customer who’s bought three times. We segment your list intelligently so every email feels relevant.
Copy that earns attention. With 333 billion emails sent daily, your subject line has about 3 seconds to compete for a click. Our copywriters specialise in email — subject lines that get opens, body copy that drives action, and CTAs that convert.
Why Invest in Email Marketing & Automation?
Automated Lead Nurturing
Turn leads who aren't ready to buy into paying customers with precisely timed, highly relevant email sequences that move them through your funnel automatically.
Customer Retention & LTV
Keep existing customers engaged, buying more, and referring others with campaigns that deliver genuine value — not just promotional noise.
A Channel You Actually Own
Unlike social media reach or paid ad traffic, your email list is an asset you control completely. No algorithm changes can cut off your access to your audience.
What's Included
Everything you need — managed end-to-end by our team.
Our Process
How we deliver results, step by step.
Audit & Strategy
We review your current email setup, list health, deliverability metrics, and identify the highest-value automation opportunities specific to your business model.
Sequence Build
Write and build your core automation sequences — welcome series, lead nurture, abandoned cart, win-back — with copy, design, and logic all handled by our team.
Broadcast Calendar
A rolling campaign calendar with ongoing sends optimised for your audience's engagement patterns, open rates, and conversion triggers.
Test & Optimise
Systematic subject line testing, send-time optimisation, segmentation refinement, and A/B testing to improve every key metric month over month.
What Our Clients Say
"Our email list went from a neglected asset to our highest-revenue channel. The automation flows Verticality built are exceptional."
Client
CMO, eCommerce Brand
"Open rates up, unsubscribes down, revenue up. Every metric moved in the right direction."
Client
Marketing Manager, SaaS Company
"They built an email engine that runs without us — nurture sequences, win-back flows, the full funnel, all automated."
Client
Founder, D2C Brand
Related Services
Facebook & Meta Ads
3 billion people use Meta's platforms every month. With the right creative and targeting strategy, your next customer is already scrolling — we make sure they stop for you.
Google Ads Management
Want leads you can set your watch to? Google Ads, managed right, is the most reliable way to generate qualified pipeline on demand — from day one.
SEO Services
Stop chasing vanity metrics. Our SEO strategies are built to fill your pipeline with qualified leads — not just traffic.
Frequently Asked Questions
What email platforms do you work with?
We work with Klaviyo, ActiveCampaign, HubSpot, Mailchimp, and most major platforms. We'll recommend the right tool for your business size, budget, and goals — and manage the setup and migration if needed.
Our list is small. Is email marketing worth investing in?
Absolutely — a small, engaged list consistently outperforms a large disengaged one. We'll help you build your list while maximising revenue from the subscribers you already have. Many businesses find email drives their highest conversion rates from the very first month.
Do you write all the email copy?
Yes — our copywriters handle all email copy as part of the service. We write in your brand voice, which we develop from a brief and onboarding call. You review and approve before anything is sent.
How do you measure email marketing success?
We track opens, clicks, and conversion rates, but ultimately we focus on revenue attribution — how much revenue can be directly attributed to email campaigns and automations. That's the number that matters.
Can email marketing work for B2B businesses?
Yes — email is one of the most effective B2B channels when done properly. We build nurture sequences designed for longer sales cycles, send content that builds authority and trust, and time outreach around specific triggers and behaviours.
What's the difference between email marketing and email automation?
Email marketing typically refers to one-off broadcast campaigns sent to your full list or a segment. Email automation refers to sequences that trigger automatically based on user behaviour — a welcome series when someone subscribes, a nurture sequence when they download content, an abandoned cart flow when they don't check out. Both are essential; automation runs 24/7 without your involvement.
Ready to Get Started?
Get a free Email Marketing & Automation proposal for your business — no obligation.
Get Your Free Proposal